"A SOUTHERN ESCAPE" CAMPAIGN
Time slows down, and light shines on all things. In a masseria, nestled between stone and silence, a warm and intimate aesthetic takes shape. The first day tells the story of a Summer made of anticipation and details. Film photography, soft colours, simple gestures. A dry, seamless romanticism. A different way of being, of dressing, of living. Then the rhythm shifts dramatically.
Two young men, a swimming pool, sharp light and clean lines. A more direct, fresher, more urban Summer. The same elegance, a different feel. One brand, two ways of living the Italian Summer. Dan John.






